“The Company Who Owns the Voice of the Customer Wins.”
This short video from Leadership Thought Leader and Author, John Spence, is well worth watching (Link here). I have recently facilitated “Voice of the Customer” sessions for a number of our clients and it is a powerful tool for changing the approach of teams as to how they deliver products or services. To be clearly told what you do well, what sucks and what you can do to get more business or to get even closer to the users of your products is absolute gold. Have a watch of the video and let me know if it was of value and what you thought.
